In 2016, Hyundai made one promise: “We make things better.” Now, in July of 2019, Hyundai built upon that idea with its latest campaign, “Better Drives Us.” Plus, the company announced a brand new spokesman, actor Jason Bateman, who will be the voice of the campaign. Learn more about these exciting announcements, then join us at O’Brien Hyundai of Fort Myers in celebrating the Hyundai brand.
Jason Bateman Voices Better Drives Us Campaign
Jason Bateman isn’t new to the Hyundai brand. He filled in during the 2011 Academy Awards, and more recently, he appeared in Hyundai’s fan-favorite Super Bowl LII commercial. Dean Evans, CMO at Hyundai Motor America, said, “We knew he would be the perfect fit to communicate our brand’s message. He is versatile in a way that he can be both humorous and entertaining, but also serious and informative. We are extremely excited to continue working with him.”
Putting People First
Hyundai’s incredible lineup of new vehicles, technologies, and services all put people first. From providing America’s Best Warranty to its Shopper Assurance program, Hyundai’s new campaign supports safety for everyone on the road. Our Hyundai dealers near Naples, FL proudly stands behind each of our people-first programs. Plus, recent Hyundai recognitions include:
- Hyundai tied for the most Insurance Institute for Highway Safety (IIHS) Top Safety Pick and Top Safety Pick+ Awards.
- Hyundai is the second-highest non-premium brand in J.D. Power’s 2019 U.S. Initial Quality Study (IQS).
- Hyundai has one of the lowest ownership costs in the industry, according to Kelley Blue Book’s Five-Year Cost to Own data.
Better Drives Us Campaign
The new campaign showcases how Hyundai aims to do the right thing for people. It will highlight various aspects of ownership, including its hybrid model lineup, shopper assurance program, and low cost of ownership.
Learn more about our innovative people-first programs by talking to our Hyundai dealers. Our team at O’Brien Hyundai of Fort Myers aims to support our community and customers every step of the way.